Colliers International
Multi-market U.S.
KCG CEO Richard Kendall served for 5+ years as executive lead for all national PR and communications for Colliers International. As Agency of Record, Kendall and his team helped increase brand awareness through earned and owned media, thought leadership, industry relations, and crisis communications. Outreach focused on national and select strategic regional markets, building visibility for core business lines: Industrial, Office, Healthcare, Retail, Capital Markets and Property Management. The team garnered billions of impressions across national outlets and CRE trades--highlighting significant transactional news, speaking engagements, and bylined articles, all while navigating Colliers through industry issues such as the COVID-19 pandemic and its ongoing industry impacts.
KCG founder and CEO Richard Kendall served for more than 10 years on the Advisory Board at Bellwether, the largest non-profit affordable housing developer in Washington state. This well-regarded organization creates stable communities and access to opportunity through affordable housing.
During his board tenure, Kendall worked in collaboration with Bellwether leadership on building the organization’s brand through strategic PR and community outreach activities. Bellwether was regular contributors to news stories in both print and broadcast media, including Puget Sound Business Journal, Seattle Daily Journal of Commerce, The Registry Puget Sound, Seattle Magazine, and KING-TV. Kendall also supported all crisis communications activities at Bellwether. Kendall and the Bellwether leadership team, as well as its Board, helped deliver consistent messages to business, civic and government audiences on the organization’s critical contributions to the community–though its affordable housing development, management and advocacy
Bellwether Housing
Washington State
Cortland
Multi-market U.S.
Douglaston Development
Seattle, WA
KCG’s leadership team supported the successful entitlement of Douglaston’s mixed-use high rise planned for Seattle’s Denny Triangle neighborhood, featuring luxury workforce apartments and a full-service hotel and restaurant. Douglaston, the master developer for the Brooklyn Williamsburg District and one of the country’s leading providers of affordable housing, experienced pushback from a neighboring HOA concerned about tower spacing, light and privacy. Our team developed a strategic public affairs campaign gathering support from local retailers, residents, workforce-housing groups, and smart-growth advocates–amassing hundreds of letters and in-person support at public meetings. Our efforts led to full design approval and Master Use Permit for the 400-foot tower, scheduled to break ground in the next couple of years.
KCG CEO Richard Kendall served as lead external strategist for all PR and communications activities over a 7-year period for this fast-growing, privately held multifamily real estate investment company based in Atlanta. Kendall’s team provided a range of services helping Cortland to aggressively build brand visibility among potential residents, lenders and other industry partners, as well as government and community stakeholders. Domestic markets included Georgia, Florida, Texas, N.C., Ohio, Arizona, Idaho, and others, while international workstreams focused on several growth markets in the U.K. Kendall frequently advised Cortland’s C-suite through a robust collaboration with the company’s VP of communications supporting team members. Hundreds of top-tier media placements–including business, broadcast and trade press–combined with an active speakers’ bureau helped position Cortland, its leadership team and its project portfolio top-of-mind among industry decision-makers.
Gemdale USA
Seattle, WA
GIS Companies
Pacific Northwest
KCG collaborated with GIS Companies, a family owned, privately held developer and builder in the Northwest, on a wide range of PR and communications initiatives. Our mission was to enhance brand visibility among business and consumer clients. GIS is known for its cradle-to-grave real estate services, as well as its ability to deliver highly challenging projects to market. KCG’s leadership team developed a proactive news bureau and thought leadership program and coordinated business-and civic-speaking series to generate attention for GIS’s C-suite and project portfolio. GIS and its top executives were regularly featured in Seattle Times, PugetSound Business Journal, The Registry, and other business and trade media for routine company and project milestones. Issued-based byline articles, speaking-panel opportunities and other owned content enabled KCG and its client to build even broader brand visibility.
KCG’s founder worked with Gemdale, a real estate investment and development company based in Pasadena, California, to introduce its newest multi-family high-rise, Skyglass, to the Northwest business and residential community. This aesthetically striking, 31-story apartment tower, deemed by Gemdale as the “largest public sculpture in the U.S.,” forever changed Seattle’s burgeoning skyline–with its bold undulating façade and innovative curtainwall reflecting surrounding buildings, mountain ranges and Lake Union. The KCG team built a powerful presence for the Gemdale and Skyglass–designed by Hewitt Architects–through a proactive media relations campaign securing feature-length coverage in high visibility local and regional business and consumer outlets. KCG also helped generate valuable awareness among business and trade associations, and other key stakeholders, to drive leasing prospects to the site.
Kendall Consulting Group
116 Northwest 70th St.
Seattle, WA 98117
619.346.2084
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Case Studies
Case Studies
Kendall Consulting Group
116 Northwest 70th St.
Seattle, WA 98117
619.346.2084
Kendall Consulting Group
116 Northwest 70th St.
Seattle, WA 98117
619.346.2084
Spectrum Development
Washington State
Talon Private Capital
Puget Sound Region
KCG’s leadership team worked with Talon Private Capital, a commercial real estate private equity investment firm, to rebrand and repositioning its recently acquired office tower, 8th+ Olive, located in the heart of Seattle’s thriving CBD. To promote the fully renovated commercial asset to tenant rep brokers and their office and retail clients, we created the following marketing assets: a new logo and brand and brand standards manual; a digital-and print-collateral leasing package; and an innovative, on-site sales center that included 3D wall with features and benefits, a video highlighting the neighborhood location and an interactive map– all to attract companies to occupy space following the building’s multi-phase rehabilitation. We also coordinated dynamic broker events and developed a comprehensive media relations program to help build valuable brand awareness among all key audience groups.
KCG CEO Richard Kendall partnered with this mission-based real estate company specializing in advisory and development management services supporting the goals of both public-and private-sector clients. Spectrum has a long history of developing mixed-use housing projects that enhance neighborhoods and support stakeholders. KCG provided a range of PR services to share deep industry expertise of Spectrum’s executive leadership, and the community-friendly features of the company’s diverse project portfolio. Thought leadership content focused on sustainability; purpose-oriented real estate; 1031 Exchange and Opportunity Zone development; and collaborative partnerships with non-profits and other strategic organizations.
Bellwether Housing
Washington State
KCG founder and CEO Richard Kendall served for more than 10 years on the Advisory Board at Bellwether, the largest non-profit affordable housing developer in Washington state. This well-regarded organization creates stable communities and access to opportunity through affordable housing.
During his board tenure, Kendall worked in collaboration with Bellwether leadership on building the organization’s brand through strategic PR and community outreach activities. Bellwether was regular contributors to news stories in both print and broadcast media, including Puget Sound Business Journal, Seattle Daily Journal of Commerce, The Registry Puget Sound, Seattle Magazine, and KING-TV. Kendall also supported all crisis communications activities at Bellwether. Kendall and the Bellwether leadership team, as well as its Board, helped deliver consistent messages to business, civic and government audiences on the organization’s critical contributions to the community–though its affordable housing development, management and advocacy
Colliers International
Multi-market U.S.KCG CEO Richard Kendall served for 5+ years as executive lead for all national PR and communications for Colliers International. As Agency of Record, Kendall and his team helped increase brand awareness through earned and owned media, thought leadership, industry relations, and crisis communications. Outreach focused on national and select strategic regional markets, building visibility for core business lines: Industrial, Office, Healthcare, Retail, Capital Markets and Property Management. The team garnered billions of impressions across national outlets and CRE trades--highlighting significant transactional news, speaking engagements, and bylined articles, all while navigating Colliers through industry issues such as the COVID-19 pandemic and its ongoing industry impacts.
Cortland
Multi-market U.S.
KCG CEO Richard Kendall served as lead external strategist for all PR and communications activities over a 7-year period for this fast-growing, privately held multifamily real estate investment company based in Atlanta. Kendall’s team provided a range of services helping Cortland to aggressively build brand visibility among potential residents, lenders and other industry partners, as well as government and community stakeholders. Domestic markets included Georgia, Florida, Texas, N.C., Ohio, Arizona, Idaho, and others, while international workstreams focused on several growth markets in the U.K. Kendall frequently advised Cortland’s C-suite through a robust collaboration with the company’s VP of communications supporting team members. Hundreds of top-tier media placements–including business, broadcast and trade press–combined with an active speakers’ bureau helped position Cortland, its leadership team and its project portfolio top-of-mind among industry decision-makers.
Douglaston Development
Seattle, WA
KCG’s leadership team supported the successful entitlement of Douglaston’s mixed-use high rise planned for Seattle’s Denny Triangle neighborhood, featuring luxury workforce apartments and a full-service hotel and restaurant. Douglaston, the master developer for the Brooklyn Williamsburg District and one of the country’s leading providers of affordable housing, experienced pushback from a neighboring HOA concerned about tower spacing, light and privacy. Our team developed a strategic public affairs campaign gathering support from local retailers, residents, workforce-housing groups, and smart-growth advocates–amassing hundreds of letters and in-person support at public meetings. Our efforts led to full design approval and Master Use Permit for the 400-foot tower, scheduled to break ground in the next couple of years.
Gemdale USA
Seattle, WA
KCG’s founder worked with Gemdale, a real estate investment and development company based in Pasadena, California, to introduce its newest multi-family high-rise, Skyglass, to the Northwest business and residential community. This aesthetically striking, 31-story apartment tower, deemed by Gemdale as the “largest public sculpture in the U.S.,” forever changed Seattle’s burgeoning skyline–with its bold undulating façade and innovative curtainwall reflecting surrounding buildings, mountain ranges and Lake Union. The KCG team built a powerful presence for the Gemdale and Skyglass–designed by Hewitt Architects–through a proactive media relations campaign securing feature-length coverage in high visibility local and regional business and consumer outlets. KCG also helped generate valuable awareness among business and trade associations, and other key stakeholders, to drive leasing prospects to the site.
GIS Companies
Pacific Northwest
KCG collaborated with GIS Companies, a family owned, privately held developer and builder in the Northwest, on a wide range of PR and communications initiatives. Our mission was to enhance brand visibility among business and consumer clients. GIS is known for its cradle-to-grave real estate services, as well as its ability to deliver highly challenging projects to market. KCG’s leadership team developed a proactive news bureau and thought leadership program and coordinated business-and civic-speaking series to generate attention for GIS’s C-suite and project portfolio. GIS and its top executives were regularly featured in Seattle Times, PugetSound Business Journal, The Registry, and other business and trade media for routine company and project milestones. Issued-based byline articles, speaking-panel opportunities and other owned content enabled KCG and its client to build even broader brand visibility.
Spectrum Development
Washington State
KCG CEO Richard Kendall partnered with this mission-based real estate company specializing in advisory and development management services supporting the goals of both public-and private-sector clients. Spectrum has a long history of developing mixed-use housing projects that enhance neighborhoods and support stakeholders. KCG provided a range of PR services to share deep industry expertise of Spectrum’s executive leadership, and the community-friendly features of the company’s diverse project portfolio. Thought leadership content focused on sustainability; purpose-oriented real estate; 1031 Exchange and Opportunity Zone development; and collaborative partnerships with non-profits and other strategic organizations.
Talon Private Capital
Puget Sound Region
KCG’s leadership team worked with Talon Private Capital, a commercial real estate private equity investment firm, to rebrand and repositioning its recently acquired office tower, 8th+ Olive, located in the heart of Seattle’s thriving CBD. To promote the fully renovated commercial asset to tenant rep brokers and their office and retail clients, we created the following marketing assets: a new logo and brand and brand standards manual; a digital-and print-collateral leasing package; and an innovative, on-site sales center that included 3D wall with features and benefits, a video highlighting the neighborhood location and an interactive map– all to attract companies to occupy space following the building’s multi-phase rehabilitation. We also coordinated dynamic broker events and developed a comprehensive media relations program to help build valuable brand awareness among all key audience groups.
Bellwether Housing
Washington State
KCG founder and CEO Richard Kendall served for more than 10 years on the Advisory Board at Bellwether, the largest non-profit affordable housing developer in Washington state. This well-regarded organization creates stable communities and access to opportunity through affordable housing.
During his board tenure, Kendall worked in collaboration with Bellwether leadership on building the organization’s brand through strategic PR and community outreach activities. Bellwether was regular contributors to news stories in both print and broadcast media, including Puget Sound Business Journal, Seattle Daily Journal of Commerce, The Registry Puget Sound, Seattle Magazine, and KING-TV. Kendall also supported all crisis communications activities at Bellwether. Kendall and the Bellwether leadership team, as well as its Board, helped deliver consistent messages to business, civic and government audiences on the organization’s critical contributions to the community–though its affordable housing development, management and advocacy
Colliers International
Multi-market U.S.KCG CEO Richard Kendall served for 5+ years as executive lead for all national PR and communications for Colliers International. As Agency of Record, Kendall and his team helped increase brand awareness through earned and owned media, thought leadership, industry relations, and crisis communications. Outreach focused on national and select strategic regional markets, building visibility for core business lines: Industrial, Office, Healthcare, Retail, Capital Markets and Property Management. The team garnered billions of impressions across national outlets and CRE trades--highlighting significant transactional news, speaking engagements, and bylined articles, all while navigating Colliers through industry issues such as the COVID-19 pandemic and its ongoing industry impacts.
Cortland
Multi-market U.S.
KCG CEO Richard Kendall served as lead external strategist for all PR and communications activities over a 7-year period for this fast-growing, privately held multifamily real estate investment company based in Atlanta. Kendall’s team provided a range of services helping Cortland to aggressively build brand visibility among potential residents, lenders and other industry partners, as well as government and community stakeholders. Domestic markets included Georgia, Florida, Texas, N.C., Ohio, Arizona, Idaho, and others, while international workstreams focused on several growth markets in the U.K. Kendall frequently advised Cortland’s C-suite through a robust collaboration with the company’s VP of communications supporting team members. Hundreds of top-tier media placements–including business, broadcast and trade press–combined with an active speakers’ bureau helped position Cortland, its leadership team and its project portfolio top-of-mind among industry decision-makers.
Douglaston Development
Seattle, WA
KCG’s leadership team supported the successful entitlement of Douglaston’s mixed-use high rise planned for Seattle’s Denny Triangle neighborhood, featuring luxury workforce apartments and a full-service hotel and restaurant. Douglaston, the master developer for the Brooklyn Williamsburg District and one of the country’s leading providers of affordable housing, experienced pushback from a neighboring HOA concerned about tower spacing, light and privacy. Our team developed a strategic public affairs campaign gathering support from local retailers, residents, workforce-housing groups, and smart-growth advocates–amassing hundreds of letters and in-person support at public meetings. Our efforts led to full design approval and Master Use Permit for the 400-foot tower, scheduled to break ground in the next couple of years.
Gemdale USA
Seattle, WA
KCG’s founder worked with Gemdale, a real estate investment and development company based in Pasadena, California, to introduce its newest multi-family high-rise, Skyglass, to the Northwest business and residential community. This aesthetically striking, 31-story apartment tower, deemed by Gemdale as the “largest public sculpture in the U.S.,” forever changed Seattle’s burgeoning skyline–with its bold undulating façade and innovative curtainwall reflecting surrounding buildings, mountain ranges and Lake Union. The KCG team built a powerful presence for the Gemdale and Skyglass–designed by Hewitt Architects–through a proactive media relations campaign securing feature-length coverage in high visibility local and regional business and consumer outlets. KCG also helped generate valuable awareness among business and trade associations, and other key stakeholders, to drive leasing prospects to the site.
GIS Companies
Pacific Northwest
KCG collaborated with GIS Companies, a family owned, privately held developer and builder in the Northwest, on a wide range of PR and communications initiatives. Our mission was to enhance brand visibility among business and consumer clients. GIS is known for its cradle-to-grave real estate services, as well as its ability to deliver highly challenging projects to market. KCG’s leadership team developed a proactive news bureau and thought leadership program and coordinated business-and civic-speaking series to generate attention for GIS’s C-suite and project portfolio. GIS and its top executives were regularly featured in Seattle Times, PugetSound Business Journal, The Registry, and other business and trade media for routine company and project milestones. Issued-based byline articles, speaking-panel opportunities and other owned content enabled KCG and its client to build even broader brand visibility.
Spectrum Development
Washington State
KCG CEO Richard Kendall partnered with this mission-based real estate company specializing in advisory and development management services supporting the goals of both public-and private-sector clients. Spectrum has a long history of developing mixed-use housing projects that enhance neighborhoods and support stakeholders. KCG provided a range of PR services to share deep industry expertise of Spectrum’s executive leadership, and the community-friendly features of the company’s diverse project portfolio. Thought leadership content focused on sustainability; purpose-oriented real estate; 1031 Exchange and Opportunity Zone development; and collaborative partnerships with non-profits and other strategic organizations.
Talon Private Capital
Puget Sound Region
KCG’s leadership team worked with Talon Private Capital, a commercial real estate private equity investment firm, to rebrand and repositioning its recently acquired office tower, 8th+ Olive, located in the heart of Seattle’s thriving CBD. To promote the fully renovated commercial asset to tenant rep brokers and their office and retail clients, we created the following marketing assets: a new logo and brand and brand standards manual; a digital-and print-collateral leasing package; and an innovative, on-site sales center that included 3D wall with features and benefits, a video highlighting the neighborhood location and an interactive map– all to attract companies to occupy space following the building’s multi-phase rehabilitation. We also coordinated dynamic broker events and developed a comprehensive media relations program to help build valuable brand awareness among all key audience groups.